Conner Pyrc has been on the Mountaineer football staff as the associate director of creative video since February 2021.
At WVU, Pyrc provides comprehensive, advanced-level video and digital media production by developing the concepts, planning, directing, editing and posting of multimedia projects for the Mountaineer football program.
Pyrc writes, produces and directs major video projects, ranging from recruiting materials, promotional campaigns, web features and hype videos. He assists with the oversight, production and management of content for the football program’s social media platforms and digital information strategies. He creatively works to develop innovative digital and social media strategies to increase engagement with fans.
Pyrc came to West Virginia after serving as the associate producer for MSU Spartanvision at Michigan State. He created content for MSU Athletics and its television show, “Spartans All Access”, which aired on Fox Sports Detroit. He was responsible for filming, editing and directing television segments, creating content for social media platforms, managing social media campaigns, organizing footage and shooting live sports for television and social media content.
From 2017-20, Pyrc was a creative intern with the Ferris State Athletics Department. He oversaw all video production for 17 sports, shooting and editing, created social media graphics and videos, personal branding for student-athletes, managed social media accounts, wrote web content and was a color commentator for the hockey team, which competed at the NCAA Division I level. Pyrc also was the schools admissions team leader. He oversaw 15 student employees, managed email campaigns and trained new employees.
A native of Montrose, Michigan, Pyrc earned his bachelor’s degree from Ferris State in sports communications with a minor in multimedia journalism in May 2020.