New Flagship Affiliates for MSN Radio from Learfield
July 01, 2026 09:50 AM | General, Athletics Communications
MORGANTOWN, W.Va. – The West Virginia University Department of Intercollegiate Athletics, in conjunction with Learfield's Mountaineer Sports Properties, announced today new flagship affiliates for the WVU football, basketball and baseball radio network starting with the 2026 football season.
Popular WVRC Media stations in Morgantown, Clarksburg, Elkins, Martinsburg and Berkeley Springs rejoin the Mountaineer Sports Network to provide comprehensive coverage of West Virginia football, men's basketball, women's basketball and baseball.
"The return of stations from WVRC Media strengthens our radio network, which will be good for our fans throughout the state," Vice President and Director of Athletics Wren Baker said. "Our radio broadcasts are some of the best in sports, and we look forward to our renewed partnership with WVRC Media, and the amplification of our broadcasts on the WVRC stations."
In Morgantown, WVAQ-FM (101.9) will be the new home for football and men's basketball broadcasts. WAJR-AM/FM (1440/104.5) will broadcast WVU football, men's and women's basketball, baseball and the weekly coaches' shows of Rich Rodriguez, Ross Hodge and Mark Kellogg. WVAQ and WAJR return as the flagship stations of the Mountaineers for the first time in 13 years
WBRB-FM (101.3) in Clarksburg will feature Mountaineer football, men's basketball and weekly coaches' show broadcasts, while WFBY-FM (93.5) will air women's basketball and baseball.
In Elkins, WDNE-FM (98.9) will broadcast football, men's basketball and the coaches' shows. Women's basketball and baseball will switch to WFBY-FM (93.5).
WVRC Media stations in the Martinsburg/Berkeley Springs area include WEPM-AM/FM (1340/93.7), WXDC-FM (92.9), WCST-AM (1010) and W228DU-FM (93.5). Those five stations will air MSN's full schedule of programming to include WVU football, men's basketball, women's basketball, baseball and weekly coaches' shows.
"Our goal on the Mountaineer Sports Network is always to provide the highest quality broadcasts for our passionate WVU fanbase," said Evan Hawkins, General Manager of Mountaineer Sports Properties. "We're proud to announce our return to WVRC Media and look forward to working together to bring Mountaineer football, basketball and baseball to life for listeners all across the state."
Current WVRC Media stations on the network in WKLP-AM (1390) - Keyser, WVMD-FM (101.1) in Romney, WVMD-FM (99.9) in Cumberland, Maryland as well as WCMD-AM (1230) in Cumberland will also return in the new agreement.
"On behalf of our entire team at WVRC Media in Morgantown, Clarksburg, Elkins, Martinsburg, Berkeley Springs and Cumberland/Keyser, we are elated to have the Mountaineers back on our stations," WVRC Media President & CEO George Pelletier said. "We look forward to working closely with Learfield and West Virginia University to provide the best possible coverage and experience for all Mountaineer fans. Let's Go!"
A complete listing of MSN radio affiliates is available WVUSports.com. The first network broadcast for the new WVRC stations will be the Rich Rodriguez Show on Monday, Aug. 24.
About Learfield:
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.
About WVRC Media:
West Virginia Radio Corporation (WVRC Media) is a statewide broadcasting and media company. WVRC Media operates 33 radio stations serving nine markets in West Virginia and Cumberland, Maryland. The company also operates a full-service digital marketing company, a video-production company as well as the award winning MetroNews Network and MetroNews Television. WVRC Media's outlets have been serving the people who call West Virginia home for more than 80 years.
About West Virginia Athletics:
The Department of Intercollegiate Athletics at West Virginia University sponsors 18 varsity sports with more than 500 student-athletes competing in baseball, men's and women's basketball, women's cross country, football, men's golf, women's gymnastics, women's indoor and outdoor track, rifle, men's and women's soccer, men's and women's swimming and diving, women's tennis, women's volleyball, women's rowing and wrestling. As a member of a Power 4 conference, WVU Athletics competes in the Big 12 Conference in all sports except men's soccer (Sunbelt Conference) and rifle (Great American Rifle Conference) and strives in its athletics program for national excellence and prominence.
Popular WVRC Media stations in Morgantown, Clarksburg, Elkins, Martinsburg and Berkeley Springs rejoin the Mountaineer Sports Network to provide comprehensive coverage of West Virginia football, men's basketball, women's basketball and baseball.
"The return of stations from WVRC Media strengthens our radio network, which will be good for our fans throughout the state," Vice President and Director of Athletics Wren Baker said. "Our radio broadcasts are some of the best in sports, and we look forward to our renewed partnership with WVRC Media, and the amplification of our broadcasts on the WVRC stations."
In Morgantown, WVAQ-FM (101.9) will be the new home for football and men's basketball broadcasts. WAJR-AM/FM (1440/104.5) will broadcast WVU football, men's and women's basketball, baseball and the weekly coaches' shows of Rich Rodriguez, Ross Hodge and Mark Kellogg. WVAQ and WAJR return as the flagship stations of the Mountaineers for the first time in 13 years
WBRB-FM (101.3) in Clarksburg will feature Mountaineer football, men's basketball and weekly coaches' show broadcasts, while WFBY-FM (93.5) will air women's basketball and baseball.
In Elkins, WDNE-FM (98.9) will broadcast football, men's basketball and the coaches' shows. Women's basketball and baseball will switch to WFBY-FM (93.5).
WVRC Media stations in the Martinsburg/Berkeley Springs area include WEPM-AM/FM (1340/93.7), WXDC-FM (92.9), WCST-AM (1010) and W228DU-FM (93.5). Those five stations will air MSN's full schedule of programming to include WVU football, men's basketball, women's basketball, baseball and weekly coaches' shows.
"Our goal on the Mountaineer Sports Network is always to provide the highest quality broadcasts for our passionate WVU fanbase," said Evan Hawkins, General Manager of Mountaineer Sports Properties. "We're proud to announce our return to WVRC Media and look forward to working together to bring Mountaineer football, basketball and baseball to life for listeners all across the state."
Current WVRC Media stations on the network in WKLP-AM (1390) - Keyser, WVMD-FM (101.1) in Romney, WVMD-FM (99.9) in Cumberland, Maryland as well as WCMD-AM (1230) in Cumberland will also return in the new agreement.
"On behalf of our entire team at WVRC Media in Morgantown, Clarksburg, Elkins, Martinsburg, Berkeley Springs and Cumberland/Keyser, we are elated to have the Mountaineers back on our stations," WVRC Media President & CEO George Pelletier said. "We look forward to working closely with Learfield and West Virginia University to provide the best possible coverage and experience for all Mountaineer fans. Let's Go!"
A complete listing of MSN radio affiliates is available WVUSports.com. The first network broadcast for the new WVRC stations will be the Rich Rodriguez Show on Monday, Aug. 24.
About Learfield:
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.
About WVRC Media:
West Virginia Radio Corporation (WVRC Media) is a statewide broadcasting and media company. WVRC Media operates 33 radio stations serving nine markets in West Virginia and Cumberland, Maryland. The company also operates a full-service digital marketing company, a video-production company as well as the award winning MetroNews Network and MetroNews Television. WVRC Media's outlets have been serving the people who call West Virginia home for more than 80 years.
About West Virginia Athletics:
The Department of Intercollegiate Athletics at West Virginia University sponsors 18 varsity sports with more than 500 student-athletes competing in baseball, men's and women's basketball, women's cross country, football, men's golf, women's gymnastics, women's indoor and outdoor track, rifle, men's and women's soccer, men's and women's swimming and diving, women's tennis, women's volleyball, women's rowing and wrestling. As a member of a Power 4 conference, WVU Athletics competes in the Big 12 Conference in all sports except men's soccer (Sunbelt Conference) and rifle (Great American Rifle Conference) and strives in its athletics program for national excellence and prominence.
WRES: Brody Conley
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