Mountaineer Athletic Club Senior Associate Athletic Director and Executive Director Ben Murray has announced that Kevin Miller will now assume the role of associate athletic director for major gifts and capital campaigns within the MAC.
In his new role, Miller will direct the major gifts program and work to maximize gift revenue for capital projects, endowments and planned gifts. He will manage and oversee three major gift officers, and lead the unit in meeting or exceeding targeted goals.
Miller joined the Mountaineer Athletic Club staff in April 2012 as a major gifts officer. He was promoted to assistant and then associate athletic director for annual giving, where he was responsible for managing and operating the daily operations of the annual fund.
He led the annual fundraising efforts during a record fiscal year in 2016, which totaled more than $15.6 million, while creating and implementing fundraising plans that resulted in a 15.6 % increase from 2014 to 2016. Since 2013, Miller has obtained more than $3.1 million in premium seating and secured 32 major gift commitments for WVU athletics.
Prior to WVU, Miller spent three years as the assistant athletic director for development at Georgia State University and oversaw the annual giving program. Under Miller, the program grew its unrestricted annual dollars by more than 1,500% and its donor base by 450% in his last two fiscal years on the job.
Prior to his time at Georgia State, Miller served as assistant director with the University of Central Florida’s Golden Knights Club (GKC) from March 2007 – December 2008. At UCF, he coordinated the GKC’s annual giving efforts and ticket priority initiatives. He also worked for the UCF Foundation from August 2006 – March 2007 and served as the founding director for the Student Call Center.
Miller previously served as an intern on the Mountaineer Athletic Club staff from 2005-06 and also worked as a student caller, supervisor and incentives manager for four years at the WVU Foundation. He still holds the record as the Foundation’s all-time leading phone-a-thon fundraiser after personally raising more than $320,000 for academic support.
Miller received his bachelor’s degree in business administration-finance in 2005 and his master’s degree in sport management in 2006; both degrees are from WVU.
A Wheeling, West Virginia, native, Miller resides in Morgantown with his wife Elizabeth and daughter Emily.